LAVAZZA 20 Calendars

20 years of calendars . 20 years of seduction . 20 years of passion . 20 years of travel 20 years of madness

Over the past 20 years, Lavazza has been creating one-of-a-kind calendars in cooperation with some of the best photographers around the world telling their story concerning coffee through their lenses. It has been 20 years or 240 months, totalling 170 photographs. These photographs have captured the connection between time and our colloquial consumption of coffee. They have depicted not only the product but the energy, inspiration, and time shared by producer and consumer. It is a special relationship; a connection that seems to exist day in and day out. Helmut Newton, Ellen von Unwerth, Ferdinando Scianna, Albert Watson, David LaChapelle, Jean-Baptiste Mondino, Annie Leibovitz and Eugenio Recuenco are just some of the names who have made this path possible and who are now celebrating, together with Lavazza, an exhibition at the Teatro dell’Arte of Triennale di Milano up to 9 November 2011. Website